Imperial vs. Pilsen: Which Costa Rican Lager Wins?

When you step off the plane in Costa Rica, you will immediately see two logos everywhere: the bold black eagle of Imperial and the classic red script of Pilsen. These two beverages are the heartbeat of the local "pulpería" (neighborhood grocery store) and the "soda" (local eatery). For travelers on a budget, choosing between these two is the first step in living like a local. While both are owned by the Florida Ice and Farm Company, they offer very different experiences for your taste buds and your wallet.

Interested in the craft beer scene? Read 5 Breweries & Beer Pubs You Absolutely Have to Visit in San Jose, Costa Rica.

The King of Popularity: Imperial

Imperial is often called the "Beer of Costa Rica" because it has been a national staple since 1924 according to CostaRica.org. It is a light adjunct lager with an alcohol by volume (ABV) of 4.6 percent. Travelers often find it similar to American mass-market beers like Budweiser or Coors.  

This beer is designed for the tropical climate. It is light, golden, and highly carbonated, making it incredibly refreshing when you are sitting on a humid beach in Guanacaste. Many locals enjoy it as a "michelada," which is served in a glass with a salt rim, ice, and fresh lime juice. Because it is the most popular brand, you can find it in several varieties including Imperial Light and Imperial Silver, which is known for a smoother and even lighter finish.  

The Bolder Veteran: Pilsen

If Imperial is the refreshing beach choice, Pilsen is the choice for those who prefer a bit more "kick" to their drink. Pilsen is actually older than Imperial, with roots dating back to 1888. It has a slightly higher alcohol content at 5.1 percent ABV.  

The flavor profile of Pilsen is described as more full-bodied and bitter compared to the watery crispness of Imperial. It follows a Czech Pilsner style, offering a pale yellow color and a drier finish on the tongue. Travelers who typically enjoy craft beers or heavier lagers often find Pilsen to be the more interesting option because it does not disappear on the palate as quickly as its eagle-branded rival.  

Budget Breakdown: Grocery Store vs. Restaurant

If you're a budget traveler, it would be in your best interest to understand where your money goes. At a standard grocery store, a single can of Imperial or Pilsen will cost you approximately 960 colones, which is about $1.75 USD. However, if you order the same beer at a mid-range restaurant or a tourist-heavy bar, that price can jump to 1,500 colones or more.  

To save money, buy a six-pack at a local market and enjoy it at your accommodation. If you are eating out, look for "Sodas," where the beer prices are usually lower than at international-style restaurants or hotel bars.

The Verdict: Which One Should You Buy?

The "winner" depends entirely on your environment. If you are spending a long afternoon in the sun and want something that feels like water but tastes like beer, Imperial is your best friend. Its low bitterness makes it easy to drink multiple cans without feeling weighed down.

On the other hand, if you are sitting down for a hearty "casado" (a traditional meal of rice, beans, and meat), the bolder taste of Pilsen holds up better against the savory flavors of the food.

Read More

• CostaRica.org: Costa Rican Beer - Including Imperial Beer
• Two Weeks in Costa Rica: Costa Rica Beer Guide
• Uncommon Caribbean: Cerveza Pilsen – The Bolder, Older Taste of Costa Rica
• Find My Costa Rica: Everything You Need to Know About Costa Rican Beer
• Wise: Cost of Living in Costa Rica in 2025

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